Arthur Pipkins Burger Mix Raw Chilli Coriander

New Products On The Block!

Innovative Food Ingredients (IFI) is a highly respected family owned business who specialise in the distribution of quality food ingredients throughout the UK. IFI are distributors for global food ingredients manufacturers, AVO, a leading European spice, spice blends, liquid marinade and sauce specialist, Taste of Goodness Sauces and Newly Weds Foods (NWF) including the well established Arthur Pipkins brand and the RHMI range.

In addition to IFI’s pledge to provide their customers with quality products, at a true value for money price, they recognise that innovation is key to ensuring that customers remain satisfied, that they are offered products that mirror on trend flavours and also novel and interesting methods of preparation and display.

In good time for the forthcoming barbecue season the new products include additions to the very successful AVO Lafiness range of oil based marinades. Bangkok, French Garden, Garden Mint, Honey & Mustard, Lemon, Chilli and Ginger, Red Wine and Shallots, Sea Salt and Pepper and Spanish Herbal Garlic have been selected further to customer feedback, usage trials and tastings.

Quality, convenience, flavour and value for money are always guaranteed by AVO Lafiness marinades. Available in 4kg pails, and at an only 8% usage rate, they are at least 20% cheaper than other similar products in the marketplace.

David Brennand, Managing Director of IFI says “We continually strive to identify and develop new products to keep our portfolio fresh and interesting. We take our ideas from several sources but most importantly we are inspired by our customers and what they are telling us. One of the main concerns raised by our customers and the reason why we strive to extend our range of marinades, is that some traditional glazes burn on the barbecue but as the AVO Lafiness marinades are oil based they protect the meat from burning whilst adding flavour and succulence. ”

Other new products include several Arthur Pipkins gourmet mixes including; Pepper, Rosemary and Thyme Sausage Mix, Creole Smokey Sausage Mix and a Cajun Burger Mix. As with all variants in the Arthur Pipkins range, they are guaranteed to taste exactly how they should and they never fail to deliver on value, taste, functionality and appearance.

An extensive range of quality Sausage Seasonings, Sausage & Burger Mixes, Glazes, Coatings, Functional Ingredients, Spice Blends, Liquid Oil Based Marinades and Stir Fry Sauces are available at competitive prices. FREE samples are also available.

For further details please contact David Brennand on 07748 983401 or send an email to [email protected]

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