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Expert Tips for Success

Whether you’re just starting out or scaling up, this section gives you the information to help you grow. Learn practical tips and tricks to boost sales, streamline operations, and increase profitability. Hear from fellow butchers as they share their journeys, challenges, and successes, offering real-world insights to help you build a thriving business.

Members Spotlight
Meet Joe Gigli, a second-generation butcher who, alongside his brother Harry, runs their family-owned butcher shop and bistro, Gigli’s Butchers in Lytham St Annes. The Giglis saw an opportunity to elevate their product offering and boost profits by introducing a range of added-value sides to their counter.
Members Spotlight
Jonny Farrell’s journey into butchery is anything but conventional. Unlike many in the trade, he wasn’t raised in a butcher’s shop, sweeping sawdust from the floor as a child. Instead, his early career was spent immersed in the world of audio engineering, studying at Leeds Conservatoire before moving to China to work as a music producer and sound designer for video games. But fate - and an unexpected job opportunity in Shanghai - led him to discover a passion that would redefine his career and his life.
Article
In today’s butchery landscape, creating sustainable profitability while meeting consumer demands is a big ongoing challenge. With beef prices at an all-time high, understanding muscle structure and adopting innovative cutting techniques can make a significant difference to your profit levels. By utilising under-appreciated cuts and maximising their potential, butchers can deliver high-quality, affordable steaks to customers while improving their bottom line.
Article
Sampling events are a fantastic way for you to showcase new / your products, attract new customers, and boost sales. When sampling events are done well, they can help you turn hesitant shoppers into loyal buyers and successfully launch new products, flavours and blends. Here are 5 things you can do to make sure you get the most out of your sampling event.
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